The Limited: Eastland Mall, Bloomington, Illinois
In this display, not only do they have many of the principles of design, but they also have a lot of elements to make this display successful. This window has six different mannequins in different positions wearing different outfits. Although each outfit is different they all come together with the similar colors they are wearing. Although the signage is small, it talks about they sale which they have at the current moment. There are also different levels in the display and the higher the level the less color the mannequin is wearing. On the floor, the mannequins are wearing three different colors, and at the highest level the mannequin is in all white. This helps balance out the display and puts the focal point on all of the mannequins. This window displays immediate action because they are showing off all of the different ways to pair their clothes together and they have the signage with the sale at eye level. This is a simple, but effective window.
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